Market Research

Market data are critical for local, national or regional tourism organisations to promote their destinations and to develop attractive tourism products to the most promising visitor market segments.

TOURISMRESULTS can provide the following research services:

  • Assessment of secondary data; data mining of existing databases
  • State-of-the-art mobile data collection: visitor survey, enterprise survey, resident survey, staff survey, household survey
  • Market intelligence, market segmentation, definition of customer preferences

Other Services for Tourism Organisations: